What makes BASF’s Betatene® unique?
Betatene® is a natural source of commercially available beta-carotene products and helps to create an alluring, visually appetizing product with brilliant yellow hue. It’s a natural, safe substitute for artificial colors, and provides clarity, stability, pure taste, and vibrant appearance.
Applications
Betatene® is known as a health ingredient and is mainly applied in dietary supplements, including soft gels, capsules and tablets. As provitamin A, beta-carotene is used for the fortification of multivitamin juices, beverages for athletes, food supplement preparations, health foods, etc.
Furthermore, in the food industry, beta-carotene is mainly used as a colorant in several foods such as lemonades, margarine, butter, edible oils, soup powders, pasta, baked goods, confectionery, ice cream, custard, cheese, yoghurt and other dairy products.